724
Named for the Paris arrondissement and the New York area code that share Kurkdjian's working life, 724 opens with a clean brightness that feels like laundered linen against skin rather than perfume applied to it. Iris and rose occupy the heart quietly, vetiver threading a green, rooty current beneath the florals. Ambrette and ambergris in the base give the finish a skin-close warmth that reads as deeply personal rather than declarative. It is the kind of fragrance people lean toward.
Why We Carry This
Kurkdjian built 724 as a study in what transparency actually costs in perfumery: the right aldehydes, the right ambrette, nothing wasted. It earns its place in our MFK selection by doing something most clean florals attempt and few deliver, genuine intimacy without going musky or bland.
Scent Profile
Top notes: Bergamot, Violet Leaf
Heart notes: Peony, Ambrette, Solar Musks
Base notes: White Musk, Cedarwood, Ambroxan, Iso E Super
Character
Accords: Musk, Woody, Floral, Fresh, Powdery, Citrus
Perfumer: Francis Kurkdjian
Launched: 2022